Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 550589

003 - CONTROL NUMBER IDENTIFIER

• control field: AT-ISTA

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20210226103651.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 210226|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: AT-ISTA
• Transcribing agency: AT-ISTA

100 ## - HEADING--PERSONAL NAME

• Personal name: Allenby, Greg M.
• Fuller form of name: (Greg Martin),
• Dates associated with a name: 1956-

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (AT-ISTA): Blattberg, Robert C., 1942- 550587, Perspectives on promotion and database marketing :, ©2010.