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Social media : the good, the bad, and the ugly : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016, Proceedings / Yogesh K. Dwivedi, Matti Mäntymäki, M.N. Ravishankar, Marijn Janssen, Marc Clement, Emma L. Slade, Nripendra P. Rana, Salah Al-Sharhan, Antonis C. Simintiras (eds.).

By: Contributor(s): Material type: TextTextSeries: Lecture notes in computer science ; 9844. | LNCS sublibrary. SL 1, Theoretical computer science and general issues.Publisher: Switzerland : Springer, 2016Description: 1 online resource (xxvi, 730 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9783319452340
  • 3319452347
Other title:
  • I3E 2016
Subject(s): Genre/Form: Additional physical formats: Print version:: Social media.DDC classification:
  • 006.7/54 23
LOC classification:
  • HM742
Online resources:
Contents:
Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.
Summary: This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
eBook eBook e-Library eBook LNCS Available
Total holds: 0

International conference proceedings.

Includes bibliographical references and author index.

Online resource; title from PDF title page (SpringerLink, viewed August 29, 2016).

Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.

This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.

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