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Reset : business and society in the new social landscape / James Rubin and Barie Carmichael.

By: Contributor(s): Material type: TextTextPublisher: New York : Columbia University Press, [2018]Description: 1 online resource (xv, 254 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780231545907
  • 0231545908
Subject(s): Genre/Form: Additional physical formats: Print version:: ResetDDC classification:
  • 658.4/062 23
LOC classification:
  • HD58.8 .R825 2018
Online resources:
Contents:
Introduction -- The business trust/expectations gap -- Closing the gap in the new social landscape -- Inherent negatives : managing risk and reputation -- Corporate character -- The new corporate branding -- Reputation lost and found -- Resetting the sweet spot -- Index.
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
eBook eBook e-Library EBSCO Business Available
Total holds: 0

Includes bibliographical references and index.

Introduction -- The business trust/expectations gap -- Closing the gap in the new social landscape -- Inherent negatives : managing risk and reputation -- Corporate character -- The new corporate branding -- Reputation lost and found -- Resetting the sweet spot -- Index.

Description based on online resource; title from digital title page (viewed on January 09, 2018).

Added to collection customer.56279.3 - Master record variable field(s) change: 050

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