Corporate reputation : managing opportunities and threats / Ronald J. Burke, Graeme Martin and Cary L. Cooper.
Material type:
TextSeries: Psychological and Behavioural Aspects of RiskPublication details: Burlington, VT : Ashgate Pub. Company, 2011.Description: 1 online resource (1 volume)Content type: - text
- computer
- online resource
- 1409423271
- 9781409423270
- Corporate image
- Brand name products -- Management
- Corporations -- Public relations
- Organizational effectiveness
- Performance -- Management
- Performance technology -- Management
- Entreprises -- Image
- Produits de marque -- Gestion
- Sociétés -- Relations publiques
- Efficacité organisationnelle
- Rendement au travail -- Gestion
- corporate image
- BUSINESS & ECONOMICS -- Public Relations
- Brand name products -- Management
- Corporate image
- Corporations -- Public relations
- Organizational effectiveness
- Performance -- Management
- 659.2 22
- HD59.2 .C685 2011
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
eBook
|
e-Library | EBSCO Business | Available |
Print version record.
Includes index.
WorldCat record variable field(s) change: 650