TY  - BOOK
AU  - Thaler,Richard H.
AU  - Sunstein,Cass R.
TI  - Nudge: improving decisions about health, wealth and happiness 
SN  - 0141040017
U1  - 330.019 
PY  - 2009///
CY  - London
PB  - Penguin
KW  - Economics
KW  - Psychological aspects
KW  - Choice (Psychology)
KW  - Economic aspects
KW  - Decision making
KW  - Consumer behavior
N1  - Bibliography on pages 270 - 293; Originally published: New Haven, Conn.: Yale University Press, 2008
ER  -