Text and beyond issues in the mobile marketplace - Dobbins, Scott L. (New York : Nova Science Publishers, 2010)
Preface -- Beyond voice : mapping the mobile marketplace / Federal Trade Commission Staff Report-April, 2009 -- Text and multimedia messaging : emerging issues for Congress / Patricia Moloney Figliola.
Includes bibliographical references and index.
Description based on print version record.
Keywords: Electronic commerce; Mobile commerce; Electronic books; BUSINESS & ECONOMICS / Marketing / Telemarketing; BUSINESS & ECONOMICS / Marketing / Multilevel; BUSINESS & ECONOMICS / Mail Order; BUSINESS & ECONOMICS / Marketing / Direct; BUSINESS & ECONOMICS / E-Commerce / Internet Marketing