TY  - BOOK
AU  - Amernic,Joel H.
AU  - Craig,Russell
TI  - CEO-speak: the language of corporate leadership 
SN  - 9780773575592
AV  - HD30.3 .A54 2006eb
U1  - 306.44 
PY  - 2006///
CY  - Montréal [Que.]
PB  - McGill-Queen's University Press
KW  - Chief executive officers
KW  - Language
KW  - Case studies
KW  - Discourse analysis
KW  - Social aspects
KW  - Corporate culture
KW  - Chefs de direction
KW  - Langage
KW  - Études de cas
KW  - Analyse du discours
KW  - Aspect social
KW  - Culture organisationnelle
KW  - LANGUAGE ARTS & DISCIPLINES
KW  - Linguistics
KW  - Sociolinguistics
KW  - bisacsh
KW  - BUSINESS & ECONOMICS
KW  - Leadership
KW  - fast
KW  - JSTOR-DDA
KW  - Business communication
KW  - Communication in management
KW  - Multi-User
KW  - Electronic books
N1  - Includes bibliographical references and index; Why the words of business leaders matter -- Hyperbole and delusion at Enron -- Framing Anderson -- The gates to Microsoft : exploiting web sites -- AOLTimeWarner : claiming the internet kingdom -- IBM and the privileges of an internet soapbox -- Constructing Jack Welch, GE's corporate chieftain incarnate -- Disney's narrative as personality prism -- Nortel's "Remarkable" letter -- Three tenors in perfect harmony -- Creating "North America's Railroad" -- Towards greater accountability for CEO-speak -- Appendices: Skilling and Lay's last letter to shareholders of Enron -- Remarks of Joseph F. Berardino, managing partner/CEO of Anderson, to the US House of Representatives Committee on Financial Services, 12 December 2001 -- AOLTimeWarner's internet policy statement -- General Electric's 1991 CEO letter to shareholders -- Letter to stockholders, 1940 Walt Disney productions' annual report -- Letter to stockholders, 1941 Walt Disney productions' annual report
UR  - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=403902
ER  -