TY  - BOOK
AU  - Balch,Charles V.
TI  - Internet Survey Methodology
SN  - 9781443820554
AV  - ZA4228 .B35 2010 
U1  - 001.4202854678 
PY  - 2010///
CY  - Newcastle upon Tyne
PB  - Cambridge Scholars Pub.
KW  - Internet research
KW  - Internet surveys
KW  - Internet dans la recherche
KW  - Sondages sur Internet
KW  - Social research & statistics
KW  - bicssc
KW  - Internet & WWW industries
KW  - Research methods: general
KW  - SCIENCE
KW  - Research & Methodology
KW  - bisacsh
KW  - fast
KW  - Electronic books
N1  - Includes bibliographical references and index; TABLE OF CONTENTS; LIST OF TABLES; LIST OF FIGURES; ABSTRACT; CHAPTER ONE; CHAPTER TWO; CHAPTER THREE; BIBLIOGRAPHY; CHARLES V. BALCH PHD VITA; INDEX
N2  - This book provides the understandings needed for researchers to develop scientifically validated internet survey methods. Except by chance, inaccurate data will provide results that have little or no validity or reliability. 'Garbage In Garbage Out' (GIGO) is a term commonly used in the computer industry to remind us that, if the data being analyzed are incorrect, the result will likewise be incorrect. While no survey design system can correct for improper sampling or poor item construction
UR  - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=523801
ER  -