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Services marketing and management [electronic resource] / Audrey Gilmore.

By: Contributor(s): Material type: TextTextPublication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003.Description: 215 p. : ill. ; 25 cmISBN:
  • 9781412932165 (electronic bk.)
  • 1412932165 (electronic bk.)
Subject(s): Genre/Form: Additional physical formats: No titleDDC classification:
  • 658.8 22
LOC classification:
  • HD9980.5 .G55 2003eb
Online resources:
Contents:
Underlying themes -- Managing services -- Service management issues.
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
eBook eBook e-Library EBSCO Business Available
Total holds: 0

Includes bibliographical references and indexes.

Underlying themes -- Managing services -- Service management issues.

Electronic reproduction. Boulder, Colo. : NetLibrary, 2009. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.

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