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Selling out : academic freedom and the corporate market / Howard Woodhouse.

By: Material type: TextTextPublication details: Montréal [Que.] : McGill-Quuen's University Press, ©2009 2010)Description: 1 online resource (x, 350 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780773576889
  • 0773576886
Subject(s): Additional physical formats: Print version:: No titleDDC classification:
  • 378.1/2130971
LOC classification:
  • LB2329.8.C2 W66 2009eb
Online resources:
Contents:
1. Market Model of Education and the Threat to Academic Freedom -- 2. Marketing Professor Meets the Market -- 3. Taking on Big Pharma -- 4. Commercializing Research and Losing Autonomy -- 5. Going beyond the Market: Evaluating Teaching by Evaluating Learning -- 6. Value Program in Theory and Practice -- 7. People's Free University as an Alternative Model.
Summary: Selling Out demonstrates that the logics of value of the market and of universities are not only different but opposed to one another. By introducing the reader to a variety of cases, some well known and others not, Woodhouse explains how academic freedom and university autonomy are being subordinated to corporate demands and how faculty have attempted to resist this subjugation. He argues that the mechanistic discourse of corporate culture has replaced the language of education - subject-based disciplines and the professors who teach them have become "resource units," students have become "educational consumers," and curricula have become "program packages." Graduates are now "products" and "competing in the global economy" has replaced the search for truth.
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
eBook eBook e-Library EBSCO Education Available
Total holds: 0

Includes bibliographical references and index.

1. Market Model of Education and the Threat to Academic Freedom -- 2. Marketing Professor Meets the Market -- 3. Taking on Big Pharma -- 4. Commercializing Research and Losing Autonomy -- 5. Going beyond the Market: Evaluating Teaching by Evaluating Learning -- 6. Value Program in Theory and Practice -- 7. People's Free University as an Alternative Model.

Selling Out demonstrates that the logics of value of the market and of universities are not only different but opposed to one another. By introducing the reader to a variety of cases, some well known and others not, Woodhouse explains how academic freedom and university autonomy are being subordinated to corporate demands and how faculty have attempted to resist this subjugation. He argues that the mechanistic discourse of corporate culture has replaced the language of education - subject-based disciplines and the professors who teach them have become "resource units," students have become "educational consumers," and curricula have become "program packages." Graduates are now "products" and "competing in the global economy" has replaced the search for truth.

Added to collection customer.56279.3

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