Automotive management / by Jens Diehlmann, Ernst & Young Europe, Prof. Dr. Dr. Joachim Häcker, German Institute of Corporate Finance ; translation by Prof. Dr. Mathias Moersch.

By:

Diehlmann, Jens [author.]

Contributor(s):

Material type: Text

TextLanguage: English Original language: German Publisher: München : Oldenbourg Verlag, [2013]Copyright date: ©2013Edition: Second editionDescription: 1 online resource (265 pages) : illustrationsContent type:

text

Media type:

computer

Carrier type:

online resource

ISBN:

9783486736168
3486736167

Subject(s):

Genre/Form:

Electronic books.

Additional physical formats: Print version:: Automotive Management : Navigating the next decade of auto industry transformation.DDC classification:

338.4/7629222 23

LOC classification:

HD9710.A2 D54 2013eb

Online resources:

EBSCOhost

Summary: The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.

Holdings ( 1 )
Title notes ( 3 )

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
eBook	e-Library	EBSCO Business		Available

Total holds: 0

Includes bibliographical references.

Online resource; title from PDF title page (ebrary, viewed June 2, 2014).

The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.